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Tokenized Domain

Cryptocurrency and Digital AssetsUpdated 13 Nov 2026

A tokenized domain is a domain name whose ownership is held as a token on a blockchain, usually an NFT, rather than recorded only in a traditional registrar's database. The best-known examples are blockchain-native names from services such as the Ethereum Name Service (ENS), where a name like alice.eth can point to a long wallet address, a website or a profile. Because the name sits in the owner's wallet, it can be transferred or sold on NFT marketplaces like any other token. Some projects also tokenize conventional internet domains, linking the official registration to a token so it can be traded or used as collateral, an area known as DomainFi. Most blockchain names are not recognized by ordinary web browsers without extensions or gateways, and owners must renew names on some services or risk losing them. Look-alike names have also been used in scams.

Last updated 13 Nov 2026